Discover the Thanh Long Cultural Area – where the story of the typical tree of Lam Dong land is preserved, symbolizing the quintessence of Vietnamese agriculture.
🌸 DRAGON FRUIT CULTURAL AREA – QUEEN FARM+
A space honoring the history, identity, and 35+ year journey of “Queen Dragon Fruit”
🌿 Introduction to the Dragon Fruit Cultural Area
The Dragon Fruit Cultural Area at Queen Farm+ vividly recreates the complete story of dragon fruit — the iconic agricultural product that has become the pride of Lâm Đồng province and the symbol of Queen Farm+ for over three decades.
Here, visitors not only learn about the fruit’s origins, cultivation methods, and development history but also discover the exclusive purple-pink dragon fruit variety — the only one of its kind in Vietnam.
Designed in an open style that beautifully blends tradition and modernity, the area allows guests to fully immerse themselves in Vietnam’s rich local agricultural heritage.
🍃 Unique Values Only Found Here
✔ The 1988 Story – The Journey Behind the “Queen Dragon Fruit” Brand
Visitors can relive precious footage and photographs from Queen Farm+’s founding years starting in 1988.
The inspiring journey of building over 400 hectares of dragon fruit plantations, achieving GlobalG.A.P certification, is brought to life through:
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Historical documents
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Early photographs of Lâm Đồng farmers
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Key milestones in cultivation technology
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Evolution of dragon fruit varieties — from traditional to the exclusive purple-pink
✔ Modern Exhibition Space – Multi-Sensory Experience
The exhibition is divided into engaging zones:
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History & origins of dragon fruit
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Current high-tech cultivation methods
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3D model of Queen Farm+
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Dragon fruit aroma experience zone
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Taste comparison zone: white – red – exclusive purple-pink flesh
✔ The Story of the Exclusive Purple-Pink Dragon Fruit
Queen Farm+ is the only entity in Vietnam that owns and cultivates the purple-pink dragon fruit variety.
Visitors will discover:
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Research & development history of the purple-pink variety
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Unique flavor profile and superior nutritional benefits
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Special cultivation and care techniques
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Why it is called “Heaven & Earth’s Treasure”
🌺 Hands-On Activities at the Dragon Fruit Cultural Area
🍇 Fresh Dragon Fruit Tasting
Guests can sample all three varieties on the spot:
Accompanied by expert explanations of taste, sweetness level, and texture.
📚 Educational Workshops & Agricultural Knowledge
(Can be combined with the main Workshop Area or held here)
Highlights include:
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Life cycle of a dragon fruit plant
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How to identify export-quality dragon fruit
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Understanding GlobalG.A.P standards
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Differences between varieties & colors
📷 Artistic Dragon Fruit Photo Zones
Green-farm concept with many Instagrammable corners:
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Giant dragon fruit sculpture
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Mural telling the “Queen Dragon Fruit” story
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Hanging lights simulating flower-inducing illumination
🎦 Documentary Films & 3D Interactive Screens
Visitors can watch:
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Videos of pollination – flower induction – harvesting
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The journey from farm to table
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The 35+ year story of dedicated farmers
👨👩👧 Who Should Visit
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Families with children
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Students & university groups
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Domestic & international tourists
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Agricultural research groups
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Companies organizing educational field trips
📅 Visiting Hours & Guest Services
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Opening hours: 7:30 – 17:30 daily
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Perfect for half-day or full-day tours
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Dedicated tour guides available for groups
📍 Contact Information – Queen Farm+
Queen Farm Plus Eco-Tourism Area
📍 KM14, Hàm Kiệm – Tiến Thành Road, Lâm Đồng
📞 Hotline: 0979 415 988
The Dragon Fruit Cultural Area connects visitors with authentic Vietnamese agricultural identity through a heartfelt, emotional story of the dragon fruit — the specialty that has defined Queen Farm+ for over 35 years.
This is not just a place to visit — it is a journey that helps everyone appreciate the sweat, effort, and pride of Lâm Đồng’s farmers.